[...] This presentation is a barb at the practise of having door mats with printed logos on them at the entrance of companies to catch the dirt, in order to not only keep the building cleaner but also to bring the visitor when they step into the real property they are also in an ideational area. The simple door mat soon becomes slippery carpeting, stumbling blocks, or even a flying carpet. Firms like Disney, Ford, UPS, H&M and those with the hamburgers with their product poetry became the inspirational source for the Reclaims. [...]
Matthias Klos about Reclaim One
Reclaim One
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